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> Get Articles > Autoresponders and How To Use Them > Follow Up Should Never Stop
Follow Up Should Never Stop
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Keith P. Stieneke
webmasteropportunityassistance.com
Opportunity Assistance Online
http://www.opportunityassistance.com
You think that your job is finished. You've used a variety
of techniques from one on one, email follow-up with
auto-responders and even called some of your leads. And now
you've successfully signed up Mary, John, Bob, Steve, and of
course don't forget Loretta, into your downline. The stage
is set. You have your first round of distributors. Now
you're ready for SUCCESS!!!
Wrong!!!
You've got the start of something good. However, you must
remember that you are never done with the processes of your
business endeavors. Success is not the finish line but
rather it is an ongoing process, the journey to get to a
destination. What is the point that I am trying to make?
That point is simply this. Mary, John, Bob, Steve, and
Loretta still need communication from you. That's correct,
they still need follow-up. The follow-up takes a different
form from that used to recruit them. To be a successful
sponsor you need to do follow up after the recruiting is
done.
Some of the biggest names in the network marketing industry
realize that the fortune is in the follow-up. They realize
that follow-up doesn't stop after they've successfully
recruited a new distributor.
Training and simply asking the new recruit how things are
going and giving them help and advice are a form of
follow-up. What happens to Mary, John, Bob, Steve and
Loretta if you don't continue to keep in contact with them
after they have signed up?
The answer is simple. They become disenchanted and
discouraged with the business because they feel they are
going at it alone. Although there are several case histories
of people making it big time in network marketing without
the help of upline support this is the exception rather than
the rule. Don't let your new recruits feel like they've
fallen into a black hole where their hopes and their
finances are sucked dry.
Establish regular contact with them. If you can't call each
one of them personally, then contact them via a newsletter
or thru short online memos. You don't have to do anything
too complicated. Just keep in touch. You can send a
newsletter through any one of the many auto-responder
systems that are available on the Internet. Some of these
systems are free to use. Just do a search on any of the
major search engines or directories such as Ask Jeeves or
Yahoo. You can also use the auto-responder to send them a
series of training messages.
If you can't contact them every week at the very least drop
them a note every two weeks.
If this sounds like much to do there are other alternatives.
One of these is to set up a moderated discussion forum that
your recruits can subscribe to. Choose a couple of your
leaders to both moderate and make regular posts to it in
addition to those that you make yourself. Downline members
can leave questions at the forum and other members can
answer them. The purpose of making it a moderated forum is
so members do not leave discouraging or negative messages.
You can set up such a discussion group by using the free
services of http://www.yahoogroups.com . After you have set
up the discussion group let your downline members know so
that they can subscribe to it.
If your upline and/ or your network marketing company
provides conference calls for training and/ or news purposes
participate in these conference calls with your upline and
invite your downline to participate. If you have become a
leader in a company and wish to start your own conference
calls there are several telecommunication companies that can
assist you in order to set up your own conference call for
very affordable rates. As you may have done with finding an
auto-responder do a search online at any of the major search
engines. Just do a search under conference calls, or how to
set up a conference call.
Another method of keeping in contact that is coming into
play is one that incorporates online chatting and live video
conferencing as well as being able to speak live without the
use of the telephone. What a great way to save on long
distance charges. As with the other methods you can find
software providers and companies that offer these services
by simply doing a search on a search engine.
These are all ways of keeping your downline aware that they
have an upline willing to work with them. One of the worst
things to do in this business even if you may be
dissatisfied with some of the corporate decisions is to let
your communication with your downline go sour or
nonexistent. Be there and you will have results. It takes
time, but more over it takes a personal commitment seeing to
it that your downline has a chance at succeeding just as
much as you do.
Let your downline know that they can contact you also. Make
sure they have your email address and a phone number at
which they can reach you. If they do try to get in touch
with you via email be prompt about answering their email.
Try if you can to never let it go more than 24 hours. If
you're going to be unavailable let them know that also.
Don't think that follow-up is ever over, because it it's
never over as long as your'e on that continuing journey to
be successful in your network marketing business. Remember
that the fortune is in the follow-up!!!
Keith P. Stieneke is a professional network marketer and
Internet marketing consultant with experience in psychology,
professional writing and network marketing. His Internet
endeavors can be witnessed at
http://www.opportunityassistance.com and at the positive and
motivational literary site
http://www.inthespiritofthebuffalo.com . You can subscribe to
his newsletter Opportunity Assistance Online by sending a
blank email to
mailto:OpportunityAssistanceOnlineinfogeneratorpro.com
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