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3 Sizzling Business Builders!
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Larry Dotson
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3 Sizzling Business Builders!
by Larry Dotson
CREATE EXTRA CONFIDENCE
1) Give your prospects extra confidence so they
will order. Use endorsements, testimonials, a
strong guarantee or warranty, etc. For example,
you could say, "I'm going to allow you to try out
our product for a full 60 days without billing your
card!"
BUILD YOUR LIST
2) Build your opt-in list by allowing your visitors
to sign up for a free e-zine, e-books, software,
contests, sweepstakes, etc. For example, you could
say, "Subscribe to our free e-zine and get entry into
our weekly contest!" Another example would be,
"Sign up to our free newsletter and get 10 surprise
bonuses!"
BE A LITTLE DIFFERENT
3) Give your prospects or customers a breath of
fresh air. Don't be afraid to design your web site
and ad copies to be different from everyone else's.
For example, you could apply a circus theme to
your web site. Another example would be to design
your web site like an e-book with a table of contents,
title page, glossary, etc.
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