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> Get Articles > Business Practice > What Is Drop Shipping? The Perfect Solution

What Is Drop Shipping? The Perfect Solution


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Palyn Peterson
palynfutureinternetmarketing.com

Future Internet Marketing'
http://futureinternetmarketing.com


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'What Is Drop Shipping? The Perfect Solution'

by Palyn Peterson



Drop shipping one of the greatest business innovations since

products. Seriously, don't laugh! I'm not joking! With

what other service can you use another company's products,

their warehouse, their shipping department, and have them

provide you with all the information you need? Do you see

what I mean now?



Every entrepreneur who is looking for the most efficient way

to sell products over the internet should be very

enthusiastic about drop shipping. It finally allows you to

sell nearly anything you want, be it computer equipment,

toasters, billiard tables, even planter pots, all without

having any inventory. And do you know what zero inventory

means? It means less risk! The only time you ever buy any

products from the wholesaler is when you have already sold

it to a customer! And the best thing is (or should I say,

another best thing), the wholesaler packages it up and ships

it out to the customer for you, and usually your business

name is on the box! As far as the customer knows, you have

a warehouse full of products.



When you sign up with a wholesaler, they will most likely

ask you for your tax license number, or a faxed/emailed copy

of it to prove you are a legitimate business. If they don't

ask you for this, they are either a very small wholesale

company with a specific niche of products and just want to

make the process easy for their clients, or they are not a

real wholesaler at all.



If you ever come across a "wholesale" company that carries

tons of items, ranging from Barbie's to hair dryers, and

they say that you don't need to have a tax license to deal

with them, then be very skeptical, because 99 to 1, they

aren't a wholesale company at all.



That sort of company will just take your order only to turn

around and order it from the real wholesale company at a

much lower cost than you paid for it (and they did have to

get a tax license to do this). It doesn't stop there

either. Since you bought it at a higher price, you will

need to pass this on to your customers by marking it up

higher than you need to. And if you ever needed or wanted

to, you would have less margin when lowering your prices to

match or beat your competitors. And your competitors would

probably have a tax license, so they would be dealing with

legitimate wholesalers.



Seriously, be very careful about this, there are many wolves

in sheep's clothing out there. So skip the middleman, get

your tax license, get legitimate and you will save yourself

a lot of grief and money.



Once you make an account with a wholesaler, some will mail

you a wholesale catalog and price list in the mail with a CD

full of product images to use on your website. The smaller

companies will just allow you to copy the pictures and

descriptions off their website. With this product

information, you can post the products to your online store

and wait for orders. It's as simple as that!



Then, when a customer places an order, you either call,

email or fax your contact at the wholesaler and give them

the customers name, address, and the items they want,

including any other miscellaneous information the wholesaler

may want. The wholesaler then charges you for the cost and

shipping of the order at wholesale price, then packages it

up and sends it off to the customer. All you have left to

do is turn back around and charge the customers credit card

for the items with your profit margin markup.



The reason this is growing in popularity amongst wholesalers

is because they get to have many other companies market and

sell their products, thus reaching more people and selling

greater volumes. The wholesale company is still able to

sell their products for the price they want, and you get to

keep the profit margin as a reseller. It's a win/win

situation.



Drop shipping is enabling the average person to be able to

run a successful, full service online retail store from the

comfort of their home. Zero inventory, no shipping

department, only buy when you have already sold -- this is

the perfect affiliate program.



Copyright © 2003 by Palyn Peterson

mailto:palynfutureinternetmarketing.com



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