3 Hypnotic Selling Tools! - Get Articles by Larry Dotson


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> Get Articles > Copywriting > 3 Hypnotic Selling Tools!

3 Hypnotic Selling Tools!

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Larry Dotson
bizreportsssnet.com

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http://www.ldpublishing.com

3 Hypnotic Selling Tools!

by Larry Dotson

1. Identify your prospect's defense mechanism for

not buying. Explain to them it's normal and everyone

has one.

For example:

Should you have any thought about not buying our

product, it's just a little defense mechanism that

everyone has in their brain. It's there because other

businesses have ripped off your money in the past.

You don't want it to rule your life, do you?

2. Tell your prospects that their problem is gradually

disappearing as they are reading your ad copy.

For example:

As you continue to read this ad copy you feel your

problem slowing disappearing the closer you come

to investing in our product.

By telling them this their brain will trigger them to

start to feel this way and compel them to buy your

product.

3. Ask them to rate their problem between 1 and 10

with 1 being bad and 10 being good.

Then use a chart on your ad copy similar to this one:

1-4: You really need our product.

5-7: You should buy our product.

8-10: Our product could help.

Your prospects will associate the number to the

level of their problem. This will make it easier for

them to understand just how much they need your

product.

----

*FREE* eBook! "Hypnotic Sales Letters: 92 Hypnotic

Sales Letter Templates!" Just add your product info

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