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> Get Articles > Copywriting > Don't Worry About Being Suave, Glib, Or Funny.

Don't Worry About Being Suave, Glib, Or Funny.


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George McKenzie
georgeget-free-publicity.com

Academy Of Marketing And Advertising
http://www.get-free-publicity.com


Don't Worry About Being Suave, Glib, Or Funny.

Just Be Yourself.



A Guide To Coping With Stage Fright





Article by George McKenzie





Suppose you've been trying get on a radio talk show for months,

and the producer finally calls back and extends an invitation.



This is a great opportunity! But all of a sudden, you feel like a

King Kong-sized gorilla has just super-glued both hairy feet to

the back of your neck.



Oh, you know your stuff. That's not the problem.



The problem is stagefright.



Unfortunately, there's no sure cure for halophobia, which is the

medical name for stage fright.



However, there are some fairly simple techniques you can use to

reduce the stress that comes with it. Even better, once you've

learned these techniques, you'll find them helpful whether you're

addressing an audience of one, a hundred, a thousand, or a

million.



1. Comfort yourself in the knowledge that even veteran

speakers get stage fright I emceed a dinner several years ago in

which the late Tom Landry, coach of the Dallas Cowboys, gave the

keynote address. From my seat next to him at the podium, I could

see his palms sweating and his hands trembling slightly as he

read from notes he'd written on index cards.



Keep in mind, Tom Landry not only faced had to cope with the

likes of Ray Nitschke and Mean Joe Green on Sunday afternoons,

but he piloted a bomber World War II. If someone who has done

what Tom Landry has done can get stagefright, should any of the

rest of us feel ashamed?



2. Understand that some nervousness is actually good

Once you gain a little confidence, the same adrenalin that

causes anxiety can energize you with enthusiasm--an essential

element of almost any successful interview.



3. Visualize success. See yourself feeling comfortable and

confident during your interview. Imagine everyone congratulating

you and praising your performance afterward. The more positive

pictures you send to your subconscious mind, the more relaxed

your conscious mind will feel when you're doing it for real.



4. Avoid thinking about bad speaking experiences in the past

The more you remember those negative images, the more likely they

are to repeat themselves.



5. Remember some important basics. Arrive early, and avoid cold

drinks, especially ice water, just before you speak.





And finally--as many times I've I've been on TV (27 years, about

20,000 newscasts, sportscasts or other miscellaneous

appearances), I still get nervous whenever someone's interviewing

me instead of the other way around.



When that happens, I try to remember what my wife told me a

couple of years ago.



"Sweetheart," she said. "Don't worry about going in there and

trying to be suave or glib or funny. Just be yourself."



Good advice for anyone. It might not get the monkey completely

off your back, but he'll begin to feel a little more like Bonzo

than King Kong.









George McKenzie has almost thirty years experience in radio

and TV. His work has appeared on ABC, NBC, CBS, ESPN and

CNN, and he currently hosts several radio talk shows in San

Antonio, Texas.



George is the founder and CEO of The Academy Of Marketing

And Advertising,

http://www.get-free-publicity.com . He invites you to

subscribe to the Academy's free ezine, Get Free Publicity,

at http://www.get-free-publicity.com/subscribe.htm .





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