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> Get Articles > Customer Service and Support > Difficult Customers Increase Your Profits
Difficult Customers Increase Your Profits
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Naseem Mariam
naseemmprojectdioxide.com
Project Management Made Easy as 123
http://www.123projectmanagement.com
ABSTRACT: Customers are very savvy and have ready access to
information. They now are more aware of their rights and are willing
to demand excellence. In this context, we should take a positive view
of our difficult and demanding customers and learn from them.
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TITLE: Difficult Customers Increase Your Profits
AUTHOR: Naseem Mariam, Project Management Coach
WORD COUNT: 460 words
URL: http://www.123projectmanagement.com/crm-difficult-customers.html
MAIL: mailto:crm06-articlessendfree.com
Conditions of use: This article may be freely published as
long as (1) the article is not altered in any way, (2) the
author information at the end of the article remains intact.
If you use it, please notify mailto:naseemmpm4all.com
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Customers are very savvy and have ready access to information. They
now are more aware of their rights and are willing to demand
excellence. In this context, we should take a positive view of our
difficult and demanding customers and learn from them.
1. Raise your level of professionalism when dealing with stress
inducing customers
a) Separate personalities from issues
b) Deal with the customers on a individual basis depending on
their type: demanding, difficult to please, complaining
c) Demanding: Asking for urgently or peremptorily; Claiming as
just or due
d) Difficult: Hard to do or accomplish; demanding considerable
effort or skill; arduous; Hard to please, satisfy, or
manage; Hard to persuade or convince; stubborn
e) Complaining: Never complains - too submissive, Aggressive
and loud complainer, whiner - always wallowing in self-pity
& blaming others
f) Read my article "Risk Management Reduces Project Fires"
2. Positively handle difficult and demanding customers
a) Difficult customers challenge your firm to raise the "bar of
excellence." Clearing that bar will strengthen your firm's
competitive position and ensure its long-term success.
b) Remember the 4 Personality types of Amiables (Amiables are
relation-ship oriented. They are warm, nurturing individual
who place priority on friendships, cooperative behavior, and
being accepted by others), Analytics (Analytics are thought
oriented. They are logical people who enjoy problem
solving), Expressive (Expressives are socially-oriented.
They are playful, fun loving, and spontaneous. They are
energetic, enthusiastic people who enjoy being the center of
attention.) and Drivers (Drivers are action-oriented. They
are decisive, pragmatic, and efficient. They know what they
want, where they are going, and how to get results.)
c) Amiables tend to use personal opinions in arriving at
decisions and want guarantees of minimal risk. Analytics use
data, systematic approaches, and reflection to arrive at
decisions. Expressives rely on the opinions of others whom
they consider important or successful for decision making.
Drivers prefer brief reading material, working alone or
directing others. Drivers base their decisions on key facts;
they prefer to make their own decisions. They are risk
takers.
3. Build mutual accountability between you and your customers
a) Negotiate interests, needs, and solutions
b) Read my article "Customer-centric Business Strategies"
4. Turn difficult customer interactions into win-win outcomes
a) Resolve conflicts productively
b) Refrain from giving in to customer anger and demands
c) Questions to ask & how to ask them
d) Maintaining your composure and integrity during heated
situations
e) Read my article "5 Steps to Better Manage Your Customers'
Expectations"
The good thing about difficult and demanding customers is that once
you satisfy them, they will be loyal to you for life. In the process
you would also have spruced up your operations a lot to match their
expectations. This in turn will help you provide better quality
products or services.
Related Reading
~~~~~~~
1. "Risk Management Reduces Project Fires"
http://www.123projectmanagement.com/project-risk-management-fires.html
2. "Customer-centric Business Strategies"
http://www.123projectmanagement.com/crm-customer-centric.html
3. "5 Steps to Better Manage Your Customers' Expectations"
http://www.123projectmanagement.com/crm-expectations-management.html
Copyright @ 2003 Project Dioxide Consultants (P) Ltd.
About the author
~~~~~~~~~
Naseem Mariam is the editor of "Management that Soars"
eNewsletter & author of "Project Serenity - How to gain
happiness and peace". Her writings draw life from her
18 years experience as software Project Manager. Let her
guide you towards Faster All Round Success and a Stress
Free, Joyous Life. Her free ebook and Newsletter tell You
How. Subscribe with mailto:projectdioxidesendfree.com
Visit her at http://www.123projectmanagement.com
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