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The importance Of An Excellent Customer Service
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Tatiana Velitchkov
TatianaVchello.nl
Higher Traffic = Higher Profits!
http://www.Guaranteed-Hits.net
Everyone of us, Internet Marketers, knows the
importance of excellent customer service, however,
many are lacking on it. Even some of the established
professionals with known names.
Be there for your customers. Answer their questions.
Respond to their emails. Take a Human Link or an other
on line chat service. This could improve greatly the
relationship you are building with the ones interested
in your products or services.
You might have a huge database of customers already,
and most probably you are not able to deal personally
with all the inquiries and emails coming daily. Be sure to
make it clear to your employees that one wrong word
or statement to a customer could hurt your reputation.
What happened to me personally is just to point how easy
it is to loose credibility, as well as the name you have
been busy to build over time. Keep in mind that this
can happen easily to everyone. Never forget how you
were as person when you started, no matter how successful
and well-known you become!
I purchased a product. No matter how hard I tried to make
it work, achieving the promised $$$, I didn't make a dime.
After months I wrote an email to the one I purchased it
from, asking for my money back, because of the money back
guarantee. First email-no answer. Second email-no answer.
Third email, in which I was quite angry - finally an answer.
The money back guarantee stated that with no questions asked
you will receive your money, if you weren't satisfied with
the product. I was asked if it weren't better to receive
lots of traffic to my site, instead of the money. If so,
the only thing I was asked to do, was to send the email back
with written on it: "I waive the money back guarantee".
Needless to say, being one that makes use of a company
for the credit card and cheques payments on my web site,
I knew it was going to cost the guy more than the price
I had paid. On the other hand I needed the traffic, so
I just did what I was asked and returned the email with
"I waive the money back guarantee".
In the reply on this email of mine I was asked to supply
my web sites URL, 12 keywords, and an ad. I replied that
this will be supplied after the changes in my web site
will be ready. Almost three weeks later I sent the email
with my URL, 12 keywords, an ad. Two weeks after that,
still no answer, no promised traffic, no answer to my
emails. Nothing at all.
Once I sent the email stating I waived the money back
guarantee, I gave up all rights. There is nothing you can
do about it, except the feeling of being a joke. Too good of
trust, too innocent maybe, too naive. I felt I had been
taken advantage of.
The last email I sent to that guy was a statement both
to him as to myself. Telling him that his customer service
was lacking, that if I received an email like the
one I was writing to him, I would feel deeply ashamed.
And that I was feeling proud of the customer service I
am providing to my customers.
My astonishment was enormous when I received an email
from the guy. Was I wrong about him? I do not know.
I have given him the benefit of the doubt. After sending
again all the info I was talking about earlier, I'm still
waiting. For the sake of the trust you want to build with
your customers, Keep Your Word! Keep Your Promise!
His name is all over the Internet, his articles are in
many ezines. Lots of people are calling him their friend.
I don't know about you, I personally will do my best to
never mis-lead my customers, to always keep my word,
and never forget how I felt when somebody pulled
a trick on me like this one.
Tatiana Velitckov
============================================
Tatiana is the President of the Fortunes, Inc. The company
represents one of the few businesses on the Internet providing
huge quantities of traffic, At Once upon payment processing,
and for outrageously affordable prices.
http://www.Guaranteed-Hits.com
http://www.Guaranteed-Hits.net
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