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> Get Articles > Email Marketing > 7 Reasons To Advertise With Paid Email

7 Reasons To Advertise With Paid Email


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Timothy Ward
wailinwardyahoo.com

Online promotion & Ad Tips Ezine
http://www.tco2001.50megs.com




You've probably noticed the recent explosion of

new paid-to-read email sites on the Internet.

You've probably also noticed that some of these

sites don't last very long. Why? In a nutshell

-too much competition. Paid email sites make

their money off advertising. With so many other

similar sites out there, it's getting harder and

harder to draw advertisers.



On the other hand this competition creates an

ideal situation for advertisers. Advertisers now

have an enormous selection of paid email companies

to choose from. On top of that, due to the amount

competition, paid email rates are the lowest they

have ever been. So now is the perfect time to

advertise using paid email. But why would you want

to advertise with a paid email company? Listed

below are a few of advantages to paid-email

advertising.



1. Targeted Audience



Most paid email companies allow members to select

the topics they would like to receive emails on.

They are usually allowed to select between 5 or 10

topics or categories. When an you set up a paid

email campaign, you are asked to pick which

category you would like to send your ad to. This

allows you to target the appropriate audience for

your advertising.



2. Quick Results



After you set up a campaign with a paid-email company,

your ad may be mailed out within the hour, and almost

certainly within 24 hours. The company may even

email you and tell you the exact time the mail will be

sent. Anyone who has ever had to wait for days or weeks

for an ad campaign to start, or for a search engine to

review their site, can appreciate quick results.



3. Statistics



Some of the paid-email companies have areas where

you can log-in and check on the stats for your ad.

You can see when your ad began mailing, how many

people have visited your website, and more.



4. Incentive For Members



Members of paid email companies want to receive ads.

They enjoy opening their inbox and seeing a paid

email waiting. The more mails they read, the more

money they make. And the more money they make, the

sooner they will receive a check. So instead of

ignoring your ads, members will be looking for them.



5. Extras



A lot of the existing paid email companies, and even some

of the newer ones, are starting to include extra to lure

advertisers to advertise with them. Some of these extras

include free gifts, bonus advertising, free banner

impressions etc.



6. Discounted Advertising



With competition getting more fierce with every passing day,

paid email companies are trying to find even cheaper ways

for people to advertise with them. With the standard emails

they have pay members a certain amount, so they can't

drop their rates below that price. That is why many of

the companies are coming out with such ideas as Member

Mails (a mail that is sent to all members, but members do

not get paid for reading them), Click-Thru Pages (a page

where members can go and receive a small amount, usually

1 cent or .5 cents, for visiting websites) and other

ideas. Discounted paid email methods can be a great

way to advertise, at a fraction of the usual cost.



7. Guaranteed percentage of visits



Most paid email companies now offer a guaranteed percentage

of visits to your website per campaign. These percentages

range anywhere from 25% to 100%, depending on the campaign

you purchase. For example, let's say you purchase 1000 paid

emails, and you are guaranteed a 50% click thru rate. This

means that you will get 500 visitors to your site, even if

the paid email company has to send your ad to more than

1000 people to achieve that goal.



These are just a few of the reasons why paid email

advertising can be beneficial. For more information

on paid email, as well as links to various paid email

sites, visit: http://www.GetPaidForEmail.com



=================================================

Timothy Ward is an author and ezine publisher.

To learn more about his ezine The Online

Promotion & Advertising Tips Ezine (TOPATE) visit:

http://www.linkcounter.com/go.php?linkid=213736

=================================================



*Note*

Author would appreciate email if you use article.

Thank You





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