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> Get Articles > Email Marketing > Coping With Spam Accusations
Coping With Spam Accusations
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Laurie Rogers
lauriezineadz.com
OptinFrenzy
http://www.optinfrenzy.com
Coping With Spam Accusations
by Laurie Rogers Copyright July 2002
More and more publishers are consistently getting accused
of spamming. Whether there is any truth to some of these
accusations is yet to be seen, however in MOST instances
these accusations are nothing but a complete farce! We
as publishers seem to get picked on MORE so than anyone
else online. I am not certain as to WHY exactly that is, but
we do.
All in all what it boils down to is ABSENT minded people who
go around signing up for "programs, products and services"
and don't bother to pay ATTENTION to what it is that they
are getting themselves into. Is this YOUR fault? NO it's NOT
but, for some reason these people like to think that it is. So
instead of them taking RESPONSIBILIY for their OWN actions,
they bear the grudge on to us - the publisher.
Almost EVERY single publisher I know (and I know hundreds)
has at one point been FALSELY accused of spamming. I've
seen publishers lose their web hosts, their ISP's and their
ENTIRE businesses in a blink of an eye in the past 3 years.
All of which took place, because some MORON forgot they
subscribed. Today I am going to give a few tips on HOW
to avoid this from happening to you, but in some instances
you MUST realize it's absolutely IMPOSSIBLE to avoid.
1.) Make copies of EVERY subscription request you receive.
And get into the routine of saving them to disk, every day
before you close up shop for the evening. There is currently
NO system that is absolutely, 100% fool proof, so always
keep that in mind. Every night, I go into my listserver and
copy ALL of my subscription requests and unsubscription
requests. I then put them into my text editor and copy it
disc.
2.) As soon as someone cries "SPAM" send them a copy of
their request with FULL headers in tact. And if possible tell
them WHERE it was EXACTLY that they got on your list. It
will save YOU a lot of hassle in dealing with them.
3.) Record their IP Address, you do not have to tell them
that you are doing it, but DO it. Although IP Adresses CAN
be forged, if they are not aware that you ARE doing it, the
chances are it will be REAL. If you do NOT know how to do
this, just copy and paste this code into your subscription
form. Copy - input type=hidden name="env_report" value=
"Remote_host,Remote_Addr"
4.) Make ALL fields on your form REQUIRED and if someone
has a FISHY looking email address, don't add them to your
list. Here is the code necessary for making all of your fields
required. input type=hidden name="required" value="first
name,lastname,email"
5.) If they persist that your ezine is "SPAM", your best bet
is to contact your ISP and web host immediately. Make
them aware of the situation and also forward them a copy
of the persons subscription request (with full headers) and
ALL correspondence with the complainant (full headers).
In most cases your ISP will appreciate your honesty and
nothing will come of it, even if the person DOES complain.
6.) My last bit of advice -try to maintain a good working
relationship with your ISP and web host. Both my ISP and
web hosts are well aware of what I do online, they also
know I take ALL of the precautions that I can in respect
to my businesses. Over the past few years I have gotten
to know them on a personal level - which is nothing but a
BENEFIT to me in the long run, should a situation such as
this should arise. And I encourage you to do the same ;o)
The more honest you are, the more it will run in your favor!
Article by Laurie Rogers Copyright 2002 All Rights Reserved
===============================================
Laurie Rogers - co-author Ezine Resource Guide you can view
at http://www.zineadz.com/erg.html You can also obtain more
of Laurie's articles at: mailto:ezinearticlesoptinfrenzy.com
Laurie is also the owner of Optin Frenzy - list building program
for publishers. http://www.optinfrenzy.com
===============================================
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