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> Get Articles > Email Marketing > Marketing With Email and Phone Call Replies
Marketing With Email and Phone Call Replies
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Ruth Duda
rdudaerols.com
Wealth Connection Ezine
http://www.wealth-connection.com/ezine.html
Marketing With Email and Phone Call Replies
© 2003 Ruth Duda - All Rights Reserved
How important is your reply service? Well, you should
return every email or phone call, as if they were each
bringing you good news.
Nowadays, getting a human being to answer a telephone or an
email is considered a great accomplishment. We used to say
that opportunity came knocking but now it beeps, rings,
makes a buz, vibrates or plays music! Automatic email
replies also can be very annoying. Remember, nothing can
fully replace your personal reply.
We usually take replies any way they come to us. We should
always do something with every reply we get. The first
priority is to always respond. Don't sit on phone or email
messages. The best marketers in the business return all
calls and emails within hours. They return beeper pages
with an appropriate phone or email response. Many
salespeople tell their customers that they are available
24/7, around the clock. Seven days a week, especially in
the case of dire emergencies, they make themselves
available. This is a great selling benefit that only
happens occasionally. Smart sellers know that doing this,
helps them gain business and it may never inconvenience
them.
When the email or phone call is from someone you really
don't want to reply to, be professional and reply anyway.
Get it over with immediately. It's possible that you can
even get a positive response. It's true that good and bad
news can travel fast by the same methods, but the
percentages could be in your favor. Most of what will come
your way, will be positive and should mean future income
for you. Even though we never know what befalls us, we
should find out as soon as possible. Hesitation only breeds
anxiety. We all sell service. Every reply we make is a
demonstration of that great service that we brag about.
How's your service? Is it lacking in reply power?
Anticipate good news and you just might beat the bad news
percentage odds.
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