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> Get Articles > Ezines and Email Newsletters > Interviews With Successful Ezine Publishers - Paul Becker
Interviews With Successful Ezine Publishers - Paul Becker
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Ken Hill
kenh1201aol.com
Gain More Biz By Publishing An Ezine!
http://www.scstats.com/r.cfm?i=4274
Paul Becker is publisher of the FREE Weekly Fitness Tips
Newsletter at http://www.trulyhuge.com . Paul's newsletter
provides weekly e-mail tips on bodybuilding, health, and
fitness. When you sign up for Paul's free newsletter, you
will be automatically entered in his monthly drawing to
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Sign up now by e-mailing mailto:newslettertrulyhuge.com
KH: How important has publishing an ezine been to your business?
PB: First of all, let me establish the fact that building a
list is critical to your success online. It's a very
inexpensive means of developing a relationship with people who
are interested in your product, service, or opportunity -
potential customers or clients!
KH: How long have you been running an ezine and how many
subscribers do you have?
PB: I started my email newsletter almost three years ago.
I currently have 120,000 subscribers and growing.
KH: Do you submit your ezine to directories and/or announcement
lists and if so how effective has this been in gaining new
subscribers to your publication?
PB: I have done this on a very limited basis and got limited
results.
KH: Do you write and use your own articles to promote your
ezine? How valuable has writing articles been in promoting your
ezine?
PB: Yes, I write my own articles and use articles by other
authors, I think my subscribers like to get different
viewpoints on things.
KH: What methods do you use to promote your products or
services within your ezine?
PB: Ads in the newsletter, and articles such as interviews with
the person who developed the product or product reviews.
KH: How do you go about preparing your ezine for publication?
PB: I simply write and edit it in MSWord.
KH: Any advice to future ezine publishers? Things to look out
for or things to concentrate on when publishing an ezine?
PB: Getting new subscribers should be the focus of your web
site. I think many people mistakenly believe that people will
return to their site on a regular basis. So, if they won't keep
coming back to you, you've got to go to them - by email!
Probably the most important thing you can do is to have
subscribe information on your homepage (the first page of your
site). And don't make it hard for them to figure out how to
subscribe!
Article © 2002 by writer Ken Hill. **Promote Your Online
Business** by publishing your own e-mail newsletter. Our fun
new e-book will show you how! Write irresistible content, gain
TONS of subscribers, and watch your sales go UP, UP, UP.
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http://www.scstats.com/r.cfm?i=4274
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