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Should I Publish My Own Ezine?
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Ruth Duda
Ruthwealth-connection.com
Wealth Connection
http://www.wealth-connection.com/index.html
Should I Publish My Own Ezine?
c 2002 By Ruth Duda
I have many subscribers email me and ask me questions
about publishing their own ezine. Many would like to publish
an ezine, but just aren't sure they can do it.
These are the top 5 questions I am asked, and the answers
I give.
1) Should I publish my own ezine?
This is something only you can answer. Publishing a quality
ezine takes time, determination, commitment, and work. But,
it can also be fun! You will meet some great people and make
lasting friendships.
2) How much work is involved?
As an ezine publisher I can tell you that publishing an ezine
can be a lot of work. How much, depends on how often you
publish, whether you offer your subscribers free ads, and
whether you write articles for your publications.
While, it is not necessary to write every article that runs in
your ezine, it is a good idea to write some! By writing your
own articles, you offer your subscribers original content. You
may also submit your articles to other publishers and gain
valuable free advertising for your ezine. At the end of your
article include what is referred to as a resource box. This
resource box contains information about the author, their site,
and copyright notice.
3) How do I get started?
Getting started is not really difficult. The first thing you want
to do is design a template. You most likely already are
subscribed to many ezines. I'm sure you have favorites!
Decide what you like about the ezines you receive and then
include these things in your template.
Make sure your list is an opt-in list. Opt-in simply means they
chose to subscribe. Don't add people to your list because they
submitted to your Free For All Link page, etc.
4) What expenses are involved?
The expenses involved in starting an ezine need not be
high in the beginning. Usually one of the free services
will work fine for a small list. I recommend Yahoogroups.
http://www.yahoogroups.com
Once you have a larger subscriber base and have outgrown
the free service, you will need to purchase list manager
software or use a paid list management service.
5) When should I start to offer paid advertising?
Usually you can start to accept paid advertising when your
subscriber base reaches 1,000 - 1,500 subscribers. If you
exchange ads with other publishers these numbers can be
reached in a short time. The more promoting you do, the
faster your base will grow!
In conclusion, I can only say, I truly enjoy publishing my ezine.
I love the interaction with my subscribers. And there is nothing
nicer than to receive an email from a subscriber saying, "I love
your ezine, it has been so helpful to me." Yes, publishing an
ezine can be a lot of work ...it can also be very rewarding. Just
ask any publisher!
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Ruth publishes the "Wealth Connection Marketing Ezine."
Visit: http://www.wealth-connection.com/ezine.html
to subscribe. New subscribers receive a Free Ad.
This article may be freely reprinted on your website or in
your opt-in ezine, provided that the resource box remains
intact including this signature.
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