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The Professional's Mind Set To Making It Online
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Karl Augustine
karl9mistakes-online.com
9 Mistakes Online
http://www.9mistakes-online.com
"A Professional's Mind Set To Making It Online"
Does the seasoned professional have a "leg up"
on the rest of us?
Not necessarily.
People who have had distinguished professional
careers in other businesses may have a distinct
advantage over the masses if they are common sense
smart, but they certainly don't get an automatic
ticket to riches online.
There are lots of people who have made solid
incomes online who never graduated college or
had a true 'white collar' position in the
corporate world.
Remember, it is absolutely true when "they" say
that the online mind set needed for success is unique.
Online marketing differs from any other type of
marketing and demands a simplistic and tactical
process in order to produce results.
For the seasoned professional (Pro), this can be
a challenging quandary. Why?
Because people who are educated or have already
had profitable careers in other vertical markets
are often blinded by their success. Professionals
who have had successful careers elsewhere
(not online) tend to have a certain stubbornness
to them making it difficult to actually "unlearn"
some of the things they know and learn what they
really need to learn in order to make it online.
Stubbornness will certainly slow down a
professionals success track and can severely
damage optimism. While the seasoned professional
is smart and experienced, if that professional
isn't seasoned and experienced in the online world,
it won't matter...they will still have to learn how
things work on the Internet.
Quite simply, if a person hasn't had a successful
online business, they are a newbie, regardless of
their past history. Sure, people that are
ex-professionals might have the smarts to leap
ahead of the rest of the pack if they have similar
or transferable experience, but if they don't
concentrate on basics, they can fail just as easily
as someone uneducated or inexperienced in any type
of career.
In order for seasoned Pros to be successful online,
they have to reflect on their past building blocks
that made them successful in their chosen profession
and remember that any success is built around
fundamentals.
Acknowledging that the online world is different
than any other, and recognizing that certain basic
steps need to be taken, are 2 vital concepts that
must be engrained into a professionals mind set
for starting and succeeding in an online business.
Once these 2 steps are taken, the seasoned
professional can accomplish just about anything
online. It is as simple as mixing creativity and
common sense with desire and perseverance. A major
part of 'common sense' is listening to the experts
and remaining neutral when assessing any concept
or idea.
For an educated person, reading seemingly basic
online concepts can be rudimentary at best. For the
educated person or Pro, it's easy to think "This is
too easy, what makes this person different than me,
this is simple!". Be smart, consider the source.
If the concept, idea, or product is from a true
expert, (someone who has really made hundreds of
thousands of dollars online) the difference between
that person and the professional is that the expert
has actually done it, not planned to do it, or
theorized about it! It's easy to be critical of
others and not focus on your own plan...a Pro, like
the rest of us, should never underestimate anyone
who has made a great deal of money online, it's quite an
accomplishment.
For the professional, the mind set needed to be
successful online has to be one of respect. The Pro
has to be smart enough to know that the online
business can be very basic, but a well laid out
plan is really all it takes. That plan, of course,
includes following the experts, keeping it simple,
and taking action.
The professional should welcome being presented
with information and products distributed by the
experts and should take each powerful concept to
heart no matter how basic they may seem. The Pro
should avoid getting blinded by all the hype in
any marketing campaign and realize that the
"sales-like" tone is there for a reason, to appeal
to the masses.
Almost anything online has some level of 'pushy'
content...for the professional, this can be a
serious turn off. The experienced person should
read between the lines and look at the concept or
product for the value it brings, and focus on
benefits, not features or 'estimated' savings
or results.
Professionals who start an online business have
an immediate crossroads if they have an arrogance
about them or believe they can transfer all their past
experience to their online business.
Yes, lots of skills the Pro accumulated during
their past career will be useful, but the most
meaningful skills need to be learned if the Pro
hasn't successfully owned an online business.
Just because someone knows Calculus, has an MBA
or has climbed the corporate ladder, doesn't mean they
automatically can be successful online. Traditional
education doesn't automatically mean success unless that
education is "Online Marketing Education"...and,
for most of us, the only way to get that education
is to learn from people who have done it before.
Be humble, work smart, keep it simple.
Karl Augustine
"The Regular Guy"
(c) Karl Augustine
http://www.9mistakes-online.com
http://www.9mistakes-online.com/ezinearchive.htm
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