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> Get Articles > Lead Generation > 10 Simple Steps to Automated Prospecting
10 Simple Steps to Automated Prospecting
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Ronette Jemison
ronetteiquest.net
Retire Quickly
http://www.retirequickly.com/56178
~~~~10 Simple Steps to Automated Prospecting~~~~
Follow these simple steps to automate your
prospecting. Spend your valuable time contacting
those prospects that have earned your time by
expressing an interest in your product our service.
1) Choose a free offer with "real" value to give
your prospects a good reason for inquiring for
more information. Search for "free" stuff
on-line and you will find plenty of items to
choose from. Biz Ops prospects like free
marketing tools in particular. Check out
http://www.referralware.com for some free
marketing tools of great value.
2) Set up an autoresponder where you can create a
submission form that will have its own URL. This
is the URL that you will place in all of your
marketing materials.
3) In the text of your submission form, explain
the purpose of the form with a brief description
of your free offer AND your primary opportunity.
Ex: "FREE Ad Tracker and Mentoring Materials
form". When a prospect wants more information,
they will be directed to this site which will
instruct them to provide their name, email,
address, phone number, and other information you
designate.
4) Create a series of weekly messages that will
be attached to your submission form. Your
prospect will receive the 1st of these messages
in response to their submission of the form.
This is where you will provide the link for your
FREE offer AND your primary program. Don't
forget to explain the benefits of each link.
5) Your weekly follow-up messages should be in
the spirit of developing a relationship of trust
and your willingness to help the prospect, as
they desire. Of course, each follow-up
message should contain the link to your primary
program in your signature file and the
corresponding benefit to the prospect.
6) Now just set up a marketing plan directing as
many prospects as possible to your submission
form URL where they can get more information
about your FREE offer with "real" value.
7) (SUMMARY): You will set up a marketing plan
directing as many people as possible to the URL
for your submission form. Once the prospect goes
to this URL, they will be instructed to complete
and submit the form for additional information.
This is where the "looky lou's" are separated
from the serious prospects because they will be
asked to provide their phone number for a
follow-up call. They will receive an instant
reply from your autoresponder. This will be the
initial message you created in #4 above, where
the prospect will be directed to the links for
your free product, along with your primary
program.
8) You should receive a message from your
autoresponder that someone has submitted your
form and subscribed to your autoresponder. It
should include the phone number for follow-up.
This is how you will get your follow-up
information.
9) Set a time to follow-up with your prospect by
phone to offer your assistance, answer any
questions, or maybe assist with their purchase of
your product or service.
10) Not every prospect will become a customer.
However, as your database grows, and you continue
to follow-up with helpful and insightful
messages, prospects will begin to trust you, and
the sales will follow.
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Ronette Jemison is a publisher and netpreneur
dedicated to equipping like-minded people, with
cutting edge techniques and wealth building
principles, to realistically obtain financial
independence.
Visit http://www.retirequickly.com/56178 for your FREE
report titled "Seven Secrets to Earn $100,000 from
Home"!
Get $1500 in FREE marketing tools when you subscribe
to "Awesome Wealth Insights and Principles". Send
email to Awesomewealthinsights-subscribetopica.com
Ronette can be contacted at RonetteIquest.net
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