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"There's Gold in Them Thar Hills"
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Art Luff
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"There's Gold in Them Thar Hills"
by Art Luff
Looking back on almost three years of internet
marketing I have to smile at my own naivete and
what I thought it would take to become wealthy on
the World Wide Web. I was, however, convinced
this would be the vehicle to take me there.
I'd heard and read the success stories. The unheard
of fortunes that were being made "Overnight."
"There's Gold in them thar hills," I thought.
Surely I could stake my claim and mine the
potential profits. Souldn't take very long either. A
year? Probably closer to six months.
After all,The web had hundreds of thousands, even
millions of folks surfing around with their credit
cards out just dying to spend their credit limit on
something I'd be offering them. I wasn't quite sure
what it would be but I'd find what I thought it was
they wanted. Then be right there to sell it to them.
So began the search. The search for the perfect
product and the perfect service. I looked at and
read everything that came into my inbox. I clicked
on the links. Visited countless websites. Read the
Hype Filled sales letters and became more
convinced that I'd found Shangri La!
They were saying things like "Get Paid for doing
Nothing," I could "Get Paid just to be Online."
They were even paying for you to read email. Join
our Taproot Downline Club for $1 and in no time
you'll be earning $10,000 per month.
I'd be rich in no time. Now I knew what they meant
by Millionaires in Underwear. I was going to be one. :-)
I was hooked. My wife said it was more like obsessed.
Somewhere online I read that The Key to Wealth on
the Internet was "Multiple Streams of Income."
What that phrase meant and what I thought it meant
were as far apart as New York & L.A.
Armed with this bit of Internet Wisdom I went out
and joined program on top of program. I maxed out
with 12 programs to promote. Some free some cost.
It sure didn't take long for me to discover that
promoting all these programs was one hell of a lot
of work. The hours were many. I was overwhelmed.
It was then that the Magic Solution flashed on the
screen. One Word. "Automation." Every Successful
Business should be automated. So you can Get Paid
for Doing Nothing. That must be what they're
talking about.
Automated Software would save me hours and hours!
Out came the credit card beginning my Investments
in software that would put my ads on 1,000 Inside
the Web Message Boards, thousands of FFA Pages,
hundreds of Free Classified Ad sites, the instructions
on setting up and sending to 1,200 opt-in lists at
Egroups, Onelist, Globe And Topica, Search Engine
Submitter and a Free Link Finder. Just to name a
few.
After a time of using all this automation reality
set in as I discovered the combined total of all
programs was putting less than $50 extra income
per month.
SOMETHING WAS TERRIBLY WRONG!
I had to be honest with myself. Nothing was
working. I'd had such High Hopes. I was crushed.
From spending so many hours sitting in front of the
computer I developed chronic back and neck pain,
put on 30lbs., maxed out 3 credit cards, neglected
my family, was mean and short with anyone who
disturbed His Majesty the Baby. Wait a minute!
It wasn't supposed to be like this. My intent was
a better life not a miserable one. I really only
wanted to work from home, have my own business.
I didn't want to pursue a career on the Internet
if it meant losing all I hold near and dear to me.
Quitting seemed like a good idea. I was even
relieved at the prospect of not having to face the
subtle rejection that awaited me Online.
But I could not Quit. I'd invested to much. What's
more I'd learned some valuable lessons that I could
use to start over.
How many of us have started over again and again?
I don't go around surrendering on every other
street corner.
So I took my lessons learned, took a couple steps
back and trudged onward.
I began by weeding through the Hype, the
outlandish claims and unfulfilled promises.
I read everything I can about marketing on and
offline.
Taking a risk to write articles and discovering the
benefits of doing so.
Visiting and participating in business Discussion
forums.
Put what I learn into practice in my own business.
The single most important aspect of doing
business on or offline is "This is a Process."
A process that takes time, effort, patience, money,
guts and above all else "A willingness to Learn and
Unlearn.
My business doesn't come from any one source. It
comes from a combination of all sources. Once I've
tested, tracked, tested & tested some more. Finding
what works, what doesn't, which do I keep, which
do I change and which do I let go.
Learn, My Fellow Marketers then learn some more!
Web Promotion Doesn't have to be a Shot in the Dark!
Success and Regards,
Art
Art Luff is the Publisher/Editor of "The Virtual Times Newsletter"
A twice weekly publication that focuses on resources for starting,
managing and operating your own ezine or newsletter. To subscribe
mailto:virtualtimes-subscribelistbot.com Art is also an active
promoter of The $2 ads program. To get your 5 line ad in front of
thousands of opt in subscribers please visit:
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