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> Get Articles > Pay Per Click Search Engines > Overture Signs Deal with Yahoo!
Overture Signs Deal with Yahoo!
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Tracie Johansen
ipromoteit1yahoo.com
I Promote It
http://www.ipromoteit.com
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Overture Signs Deal with Yahoo!
Making the Most Profit From Pay-Per-Click Search Engines
by Tracie Johansen
Nothing will build your business faster than ranking
number 1 in the search engines. With pay-per-click search
engines you can achieve this practically over night. But
beware, it can cost you an arm and a leg if your not
careful.
You will want to bid so you can be in the top 3 Premium
Listings on Overture so that you will also be included
on America Online, Lycos, and AltaVista and now even on
Yahoo!
Overture has signed an agreement to become the
Pay-For-PerformanceTM search provider to Yahoo!'s
millions of users. As a result of this deal and the
holiday season, Overture's Premium ListingsTM
advertisers can anticipate a significant increase in
high quality traffic.
This will also help you determine the keywords to use on
your site as well as other pay-per-click search engines.
Go to http://www.overture.com and click on list your site.
Now click on self serve. Then on the search term suggestion
tool on the top right.
I have chosen to look up metal detectors. These are the
results. The number is how many times that word was
searched on the previous month. Copy the list of all the
words that will work for your site in this category.
Now click on get current bid for each of these words or
word phrases. This will tell you how much you will have
to bid to get the number 1 spot. Now determine the cost
for the current advertiser in this spot and add 1 penny
to your bid.
metal detector was searched for 29261 times the previous
month. Now if you wanted the number 1 spot it would cost
you 1.38 per hit. If you received just 10% of all searches
you would receive 2926 hits at $1.38 each would cost you
$4037.88. OUCH!!!
If your products average profit was $50.00 and you sold 2
out of every 100 people that came to your site (or 2%) You
would sale 58 products. Your total profit would be $2900.00
The pay-per-click advertising would cost you $4037.88 so
you would lose $1137.88.
In order to make a good profit, you will need to determine
which words will cost you the least and bring you the most
returns.
white metal detector was searched for 4474 times. Now if
you wanted the number 1 spot it would cost you $.23 per
hit. If you received just 10% of all searches you would
receive 447 hits at $.23 each would cost you $102.81
If your products average profit was $50.00 and you sold 2
out of every 100 people that came to your site (or 2%) You
would sale 9 products. Your total profit would be $450.00
The pay-per-click advertising would cost you $102.81 so
your total profit after advertising would be $347.19.
Your total advertising cost would be about 22 1/2%
Continue to go through your list of keywords until the
advertising cost averages 10-20% and you have found the
most cost efficient words.
Here are some more very effective pay-per-click sites.
1000% First Time Credit. You will receive 1000% on top
of your first credit, meaning that if your first deposit
is $50.00, we will credit your account an additional
$500.00 on top of that - completely FREE. No other
search engine could come close to making the same offer.
http://ipromoteit.com/MetaMission.html
Ah-Ha: The $25 deposit is refundable. Minimum CPC rate
is just $.01. No monthly min. ad buy.
http://www.ah-ha.com/list/
2,000 extra targeted visitors for just $20. Click Here
To Increase Your Web Site's Traffic. Pay per click site.
http://www.marketingrocket.com/cgi-bin/jump.pl?prod=4&nick=penny
2500 targeted visitors for as little as $25
https://safe.kanoodle.com/client_services/listings/
You may use this article on your web site or in your
newsletter as long as the resource box below is included.
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© 2001 Tracie Johansen Are You Ready For Success?
If You Want a Million Dollar Business That Runs on
Autopilot, Don't Miss Out! Starting Today! Starting Now!
You Can Have It All! Interested? Click on the link below!
http://ipromoteit.com/marketingebookpackage.html
------------------------------------------------------------
Thank You,
Tracie Johansen
http://www.ipromoteit.com
ipromoteit1yahoo.com
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http://ipromoteit.com/pay-per-click.html
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