What Is Your Product Or Service? - Get Articles by Kennette Reed


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> Get Articles > Product Creation > What Is Your Product Or Service?

What Is Your Product Or Service?

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Kennette Reed
kennettereedkennettereed.com

Kennette Reed & Associates
http://www.kennettereed.com

What Is Your Service or Product?

People sell what they know. Every member of your staff

should know as much as possible about every service or

product you sell. Make sure every existing and new

employee is educated about service's/product's benefits

and uses. Without knowing what you sell and how it

benefits the customer, staff will continually fall short of

service and sales expectations.

To ensure everyone maintains a high level of knowledge

about services/products and benefits, training/education

should be repeated and tested regularly. Remember, every

service/product introduction means additional training/

education for every staff member. An uninformed and

unknowledgeable staff member will not be respected by

those in the know, and will be the source of clogs in the

information pipeline. A slowly responding organization

and increased turnaround time will be the end results.

Bottom line, everyone loses.

About the Author

Kennette Reed, CLP, is a freelance writer, marketing professional, public speaker and interior landscape consultant. She publishes a monthly customer service ezine, Customer Connections, has written numerous articles, an ebook, How to Break Into the Interior Landscape Business and provides customer service and marketing consultation services to firms across the country.

Customer Connections FREE newsletter subscriptions

http://www.kennettereed.com/page414029.htm

How to Break Into the Interior Landscape Business ebook

http://www.DreamJobsToGo.com?10490

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