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> Get Articles > Web Site Design > Is Your Web site..'Over-stocked? Or...Just Right?
Is Your Web site..'Over-stocked? Or...Just Right?
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BJ Evans
supportdailybiz.com
DailyBiz
http://www.dailybiz.com
(c)2000-01 BJ Evans
Is your website selling?
When it comes to selling on the internet, we've all
heard many ideas on "The Only" way to do it.
Some say to have a "Direct Sale" web site, with just
1 or 2 sales pages, and an order page. The idea being
that if you put too many choices in front of your
visitors, they could become 'information over-loaded',
and make only one choice - Leave!
But, with only 1 or 2 items to choose from, they have
only 3 choices; buy, bookmark, or leave. Simple!
On the other hand, there are visitors who WANT more
than one choice, and just love sites that are filled
to the brim. I think it depends mainly on what it is
they're looking for in the first place; opportunities,
or freebies.
Ultimately, we can't know what everyone wants, so why
not try each method?
We started with a website that was jammed with affiliate
programs, freebies, etc. Our thinking, of course, was
that if we gave visitors enough choices, we were bound
to make sales ... But, it didn't work for us!
So, we switched over to a Direct Sales site. Just one or
two sales pages, and an order page. Very simple. And our
sales increased enough to make it all worth the effort.
Will it work for you?
Are you ready to switch?
It may be worth a try!
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(c)2000-01 by BJ Evans
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